Professional PhotographsI need to get a professional photograph.

Before you can choose a photographer, you have to choose what type of effect you want your professional photograph to create. The best way to determine what type of professional photograph you want is to look at as many professional photographs as you can. Company web sites, promotional materials, newspaper business sections, all will give you an idea of the types of photos used by professionals. Choose as many as you can of what is attractive to you and make sure to have copies of them to show the photographer.

Once you know what type of professional photograph you want, you can start looking for a photographer. With your sample photos, you can examine photographer web sites for professional photographs that look like your samples. You can also research the credits for the photo samples you have to see who the photographer was. You should find at least three photographers that have produced the style of professional photograph you want.

Now you should visit with each photographer, show them your sample photos and have them show you what they have produced. Remember that the photographer can’t read your mind, so be sure to completely explain what you want and don’t be afraid to ask any and all questions.

After you have visited with each photographer, pick the one that makes you feel the most comfortable because they are the most likely to get the best photos of you.

A physicist by trade, author by choice, a born teacher, a retired veteran, and an adamant problem solver, Frank has helped the White House, federal agencies, military offices, historical museums, manufacturers, and over 250 technology startups get stuff done, communicate effectively, and find practical solutions that work for them. In his spare time, he makes sawdust and watches Godzilla movies.